Posted on by Judy

A restaurant has a great reputation as the result of providing consistent food for over 10 years. The restaurant is full every weekend and has above-average business during the week. The manager claims that the restaurant does not practice marketing because it does not need marketing; the restaurant has more than enough business now. Is it true that this restaurant does not practice marketing?

As the restaurant has a great reputation because, restaurant is providing food consistently from last 10 years.
1o year services is not a easy job and restaurant industry is a services based industry and such industry always need strong customer relation practices ,good and healthy foods ,cool and calm environment and smooth and fast services.
Manager is right at his position but his restaurant is 10 years old and continuously interaction with core customers also come under marketing practices.In these 10 years when ever restaurant did any product (food) extension in existing menu, he will have shared that information to their walking and regular customers.
Restaurant is continuously doing mouth marketing but not marketing with well organized ways.
Weekend crowd of restaurant is always possible when restaurant is offering class of food with very much caring services.
 
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