Exercise 1D Steps 1-2 Write four headings: External opportunities, external threats, internal strengths, and internal … Exercise 1D Steps 1-2

All four are the part of SWOT analysis. Which are:
External opportunities: External opportunities are something which is there in market, and the organization needs to grab it. For e.g, The demand of a certain product is high in a season, this is an external opportunity for the organization.
External threats: External threats refer to threats which are not under control of the organization, yet they need to tackle them with the best way they can. For e.g, Government policies, taxes, natural calamities.
Internal strengths: Internal strengths refers to the strengths of the company on which they have been doing business. It could be the features of the product, the price or service.
Internal weaknesses: Internal weaknesses refer to the weaknesses of the organization. The organization needs to identify them and try the best to work on them.
 
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