Quiz 2 (Refer to Chapter 3: Describe specifically a hypothetic scenario in which your company has lost the trust of a customer because of mishandling sensitive customer information. As the CEO of the company, how would you address the problem? (Hint: refer to the key elements of an effective apology from textbook.)

It is a real problem if the sensitive information of the customer has been misused. As the CEO of the company I will make sure that I will accept the mistake. A public apology will be issued to the customers and they will be reassured that the situation is under control. The customers will be made aware about the new systems in place and the development which will ensure that there won’t be any issue like this in the future. Disaster recovery planning and management will be implemented. Acknowledgement and acceptance is an important step. This will ensure that the problem is tackled effectively. Notifying the customers and getting important security experts involves in the situation will be useful. It will be effective to maintain clarity and transparency in the entire situation.
 
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