Personal Marketing Plan
This assignment should help you think about how you would market yourself to prospective employers. In completing the assignment, you are to apply the concepts that you have learned in this class in order to create a strategic plan for yourself. This plan should guide your future job search efforts.
2
Your assignment will be a 4–5 page double-spaced paper divided into four sections. i) Self-Introduction
ii) Self-Assessment (Strengths, Weaknesses, Opportunities and Threats)
iii) Career Objectives
iv) Target market
Be sure to include in an appendix (2-page maximum) of the following:
a) Your resume
b) Other promotional materials such as a (business card, Linked-in profile, website etc.
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