half page – 3/4 page
double space
last part4 is my part： Bring it all together to create a “worry list” for management – what should Costco executives be concerned about?
As a team, complete a PESTEL analysis and a 5 -Force analysis for the external and industry environments in which Costco conducts business. Your PESTEL should conclude with a short statement of the most important trends impacting Costco. Your 5 Force needs to rate each force – weak/moderate/strong – and conclude on which is the most important force facing Costco.
Worry list is based on macro trends and industry trends – logical linking to analysis。
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