MKT 405 Assignment 2: Digital Advertising Strategy for a Small Business Due Week 8 and worth 250 points In this assignment, you will develop a digital promotional strategy for a local small business (actual or fictional, of your own selection). The strategy should include a Website, a Facebook page, and Twitter account. Write a six to eight (6-8) page paper in which you: Describe in detail the small business you are using and whether the business in question is real or fictional. Determine the target market for the selected small business and justify your choice. Determine how the small business…
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