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Using the “Investing in TUFS” case study at the end of Section I in the textbook, describe what went wrong with the TUFS investment and what can be done to prevent these problems in the future. How can IT and the business leaders at Northern partner together to realize the projected benefits of TUFS? Your write-up should be 1 – 2 double-spaced pages.Book; it strategy mckeen edition 3
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