Communication Assign.3
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Please answer the following questions:
1· Read ‘Side Trip” #3. Can you identify some “distinctly American” concepts and how they are represented with verbal or nonverbal signs in other cultures? Use the Commensurability Principle in your answer.
2· Read the Case Study,“The 1999 Coca Cola Scare in Europe”. Explain how the Continuum Principle is used. Be thorough.
I have attached copies from the book of the 2 principles that need to be included in the answer to each question as well as the side trip, case study, and the rubric for the assignment. Thanks.
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