The task
You have recently been appointed as the manager at the head office of an international organisation. You are about to begin your new job role and are determined to make a good impression
The first step is to write up a summary profile of a subsidiary organisation operating in your home country. You should ensure that you draw on, and factually report recent data, trends, and figures that are properly cited in-text and referenced with a reference list.
Required
Write a case study of 500 words reviewing and appraising the subsidiary organisation that covers the following:
Organisation overview including:
• Products/Services
• Market segment(s)
• Key competitors
• Turnover and trends
• Profitability and trends
• Number of employees
Drawing on your analysis, comment on the future prospects for the organisation in that country. Support your discussion with economic and other indicators.
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