Internet marketing practices have raised a number of ethical and legal questions. Some direct marketers have been accused of taking unfair advantage of buyers. Fraudulent schemes such as investment scams and phone charity collections have grown exponentially over the past few years.
Your company is conducting a seminar to inform employees about Internet security and privacy concerns at your firm. You have been asked to create a flyer, pamphlet, or brochure advertising the seminar. Your goal is to entice employees to attend this seminar so be creative!
Instructions:
Items to include in your flyer:
1) The event name. Include a catchy slogan. 2) The main topics covered in the seminar including privacy concerns, Internet security issues, ethical concerns associated with online marketing at your company, why employees should attend, what they will get out of it, how it will help them at their job, etc. 3) The event information (time, date, location, etc.).
Sample Solution
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