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Even if you choose not to pursue a career in marketing, the value of understanding the strategic marketing process and marketing concepts not only equips you to sell goods and services, but to market a very important person – you. To that end, develop a marketing plan, using the attached template (maximum 4 pages, double spaced), for yourself, which will allow you to secure your dream position upon graduation.Identify the specific type of career you hope to pursue and develop a marketing plan for obtaining your first job upon graduation.
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