INTRODUCTIONBusiness Case Movie Theatre has observed a decrease in footfallover last 3 months and the manager has called ameeting to discuss the reasons for this decrease andto improve the process wherever there is a problem.In discussion, the issue of cleanliness caught the eyeof every member and agreed to improve thecleanliness of the movie theatre and its nearby areas.Business StatementMovie Theatre has received a average feedback scoreof 4.5 (out of 10 , 1 being lowest) in cleanliness sincelast 3 monthsProblem Statement Due to complaints and poor customer rating, ithas been determined that cleanliness andhygiene of the movie theater needs to beimproved.OBJECTIVEImprove overall cleanliness and sanitizationwithin the movie theater, thereforeimproving customer reviews and sales.HIGH LEVEL PROCESS MAP
Identify problem areas to be cleaned (start)Determine correct tools/supplies neededObtain supplies for cleaningDetermine schedule for who will be cleaning and when.Implement new schedule with suppliesFINANCIAL IMPACTFINANCIAL IMPACT OF THE PROJECTPROPOSALTeam has agreed to:1.Install Commercial Hand Dryers at Each Wash Area (5 Nos) (Cost:$ 150 per pc)2.Install Mist Sprayers at 20 locations in Movie Theatre Arena ($ 80per pc)3.Hire 2 additional cleaners ($ 500 per month per cleaner)REVENUE GENERATION: The improvement in cleanliness will lead toincrease in footfall by 20% which in turn can increase the revenue by $1800 per month.Return on Investment and Payback PeriodNote: Month 1 Expenses = $ 150 * 5 + $ 80 * 20 + $ 1000 = $3300PAYBACK PERIOD: The expenses can be covered by revenue in 3months. Therefore, Payback Period is of 3 monthsRETURN ON INVESTMENT (Revenue/Expenses): 5400/5300 = 1.02MonthsExpensesCumulativeExpensesRevenue CumulativeExpenses1 $ 3300 $3300 $ 1800 $ 18002 $ 1000 $4300 $ 1800 $36003 $ 1000 $ 5300 $ 1800 $ 5400FOUR VOICESVOICE OF THE BUSINESSCustomer footfall has decreased sincelast 3 monthsVOICE OF THE EMPLOYEECustomers have raised their concernsover the cleanliness of the areaVOICE OF THE CUSTOMERThere is a cleanliness issue at thistheatre, it doesn’t feel good hereVOICE OF THE PROCESSThere is a long gap of 3 hours in duty timeof two consecutive cleaners[Button id=”1″]
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