write an 8-10 pages’ long essay analyzing and discussing the following topics following the order of Tasks 1 to 6

write an 8-10 pages’ long essay analyzing and discussing the following topics following the order of Tasks 1 to 6

MGMT4308
CASE STUDY PROJECT ONE INSTRUCTIONS

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“The CEO Who Saved a Life and Lost His Job”

Project Tasks

Please write an 8-10 pages’ long essay analyzing and discussing the following topics following the order of Tasks 1 to 6:

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1. Task 1 (5 points): Summarize the case. Length suggestion: 1 page.
2. Task 2 (15 points): Identify (list) the ethical issues that have arisen in this case. Please

offer some details about each ethical issues (e.g. including what’s occurred, who’s

affected, etc.). Length suggestion: 1 page.

1. Task 3 (20 points): Identify (list) all of the stakeholders of the company (i.e., Chimerix)

in the case, and discuss each of their viewpoints (e.g., needs, desires, concerns, costs,

benefits, power, etc.). Length suggestion: 1-2 pages.

1. Task 4 (20 points): Explain in detail which of the stakeholders should be involved and

helpful to solve the ethical issues that have arisen in the case, and why, given their

viewpoints. Length suggestion: 1-2 pages.

1. Task 5 (20 points): List all of the ethical theories and principles (i.e., 14 ethical

principles under the part “Principles of ethical conduct” from Page 241 in Chapter 8 of the textbook) that are appropriate for solving the ethical issues in this case. Explain in detail why each principle is appropriate for solving the particular ethical issue. Length suggestion: 2 pages.

1. Task 6 (20 points): Using certain ethical theories and principles to recommend a plan of action for the company that will help the company (i.e., Chimerix) remain competitive and avoid such problems in the future. Explain the expected positive and negative consequences of the plan of action you recommend. Length suggestion: 2 pages.

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1. You will be given 5 bonus points for sending your draft to writing center to improve your writing quality. writing center tutoring service is free but reservation is needed. URL: Writing Center website

Guidelines and Requirement

1. The length of your essay is about 8-10 pages (double-spaced, 12 pt “Times New Roman” font, 1-inch margins, excluding exhibits and references) in MS Word format.

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1. Submission deadlines:

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a. You need to submit your complete draft by March 17, 2019.
b. Final submission due: April 28, 2019 11:59 PM through TurnItIn submission. Please submit your final paper a few days before the deadline so that you can

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have time to revise if the similarity rate is high. You can have multiple

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submissions but only your last attempt will be graded.

1. Before you start, read the instructions and the case twice. You should also read the

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other files in the project one folder (on Blackboard) too.

1. You should not conduct outside research for the case analysis. In other words, you

should pretend that you are facing exactly the same situation and information

presented in the case.

1. Your answer should be specific to the six tasks specified above and follow the order to

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organize your analysis. Please keep in mind that those topics are actually interconnected. You need to integrate your answers into a report with smooth logic and internal consistency. You are suggested to use appropriate sub-titles to make your paper easier to follow.

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1. The analysis must be professionally written. Don’t use bullet or lists. Write your answers in complete sentences. Please conduct spelling check, grammar check, and virus-check before submission.

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1. Avoid laundry lists. Focus and organize your analysis. Look for frameworks from the readings or the textbook that help you organize and present your analysis.
2. Consider ‘turning the question’ into the beginning of your answer. That is, if the question is, “What are the key issues?” begin your answer with; “The key issues” (include or are). This may seem simplistic, but is a very effective way to help you focus your answer on the question(s) asked and to earn full credit. Don’t repeat the entire question in your answer.

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You need to highlight the names of the ethical principles in your paper.
Please follow APA format for your writing (URL: APA Format website ). Indicate any
references you cited in your report. The references list does NOT count for length

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requirement purpose.

1. Not following instructions would result in point deduction.

Grading Standards and Rubrics

In grading your written assignments I use the following standards.

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1. Rigor of analysis: You should use the appropriate frameworks from the class that are germane to the problem.
2. Logical consistency: Your writing should be logically consistent from the beginning to the end.
3. Depth of analysis and practical implications: Before making your own argument, consider alternative explanations and solutions. Then try to justify your argument or identify the situations under which some solutions are working better than others.
4. Clarity of writing: Papers should be addressed to a managerial audience. This means that you should outline carefully, write clearly and concisely, and use appropriate tables and graphics to support your argument, if necessary.

Please see attached page for the rubrics used in our course assessment.

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Academic Honesty

1. The University’s policies related to academic honesty will be strictly enforced.
2. Your work on this assignment must be entirely your own. Your final submission is

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subject to the similarity check by Turnitin.com (with the submission link available in the project folder later). A submission with 20% or higher similarity rate will receive a failing score.

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1. Situations in which 2 or more students are alleged to have been involved in a conspiracy to cheat will be referred to the Provost and/or Academic Council as discussed in the Student Handbook.

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1. By completing and submitting this assignment, you acknowledge that you have read, and have agreed to, the above rules relating to Academic Honesty.

Summary Example:

This case discusses poor ethical reasoning and decision making by managers at B.F. Goodrich after brakes it designed failed 1968 test flights. In 1969, a former B.F. Goodrich employee, Kermit Vandivier, accused B.F. Goodrich of falsifying test reports in an attempt to quickly secure an Air Force contract rather than accurately report the brake failures and redesigning the brakes. If he had not decided to become a whistle blower, prompting calls for a government investigation, B.F. Goodrich’s ethical misconduct could have endangered many lives. This case also discusses the company’s corporate culture which prompted the managers to engage in unethical actions.

This is a good summary (or identification of the ethical dilemma) because:

1. It answers the questions: Who? What? Where? When? Why? as shown below.
2. It is concise (101 words, including 4 “B.F”s). It summarizes the key points without

repeating the case (101, not 1001 words).

1. It uses correct business and ethics terminology such as ethical reasoning, whistle

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blowing, and corporate culture.

1. It is fact-filled and avoids extraneous information such as:

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“I feel they should have learned to tell the truth when they were children”.
Your feelings and what the managers learned, or did not learn, as children are not

relevant facts in the case. It’s not a case in child development.

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This case discusses poor ethical reasoning and decision making by managers at B.F. Goodrich after brakes it designed failed 1968 test flights. In 1969, a former B.F. Goodrich employee, Kermit Vandivier, accused B.F. Goodrich of falsifying test reports in an attempt to quickly secure an Air Force contract rather than accurately report the brake failures and redesigning the brakes. If he had not decided to become a whistle blower, prompting calls for a government investigation, B.F. Goodrich’s ethical misconduct could have endangered many lives. This case also discusses the company’s corporate culture which prompted the managers to engage in unethical actions.

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Who (did what)?
What (exactly didthey do)?

Where? When?

Managers at B.F. Goodrich engaged in poor ethical reasoning and poor ethical decision making.
The managers falsified test flight data about B.F. Goodrich brakes (i.e. lied). Falsifying data put lives at risk.

Corporate offices.
Mr. Vandivier blew the whistle in 1969. B.F. Goodrich falsified reports following 1968 tests.

Why? B.F. Goodrich managers wanted to quickly secure a government contract.

SUMMARY EXAMPLES TO AVOID:
Example 1: Needless verbosity, or 1001 words to say little or nothing.

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Conscience is the awareness of a moral or ethical aspect to a person’s conduct with the urge to prefer right over wrong. Everyone has a conscience. We have free-will. Knowing what is right and what is wrong, however, is determined by our conscience. In our world today we have seen many individuals making the wrong decisions and this is due to not listening to their conscience. Looking at consciences from a business perspective we can look at history and see that there have been many business men and women who have ignored their consciences and in return they have had to face the consequences.

Goodrich Co. is a prime example of employees in the corporate world not listening to their. Magazines were claiming that Goodrich was a major American Corporation and in fact they were. Goodrich had plants operating in many states across the United States and even in foreign countries, but, we will look into depth at a not so impressive one story building in Troy, Ohio……..

Example 2: Repeat the case verbosity, or the answers must be in there somewhere

Today, B. F. Goodrich Co. is what we like to call “a great American company.” It has operations in the United States and Canada, Brazil, and Europe. However, in 1967 the company faced an ethical challenge as they positioned their bottom line before the safety of U.S. soldiers. In 1967, LTV Aerospace Corporation requested bids on wheels and brakes. Goodrich lost LTV’s purchases previously for near a decade and now submitted a bid that was doing the job at a near loss so LTV could not turn it down. Goodrich previously lost LTV’s business due to a flawed brake, so they anticipated providing LTV with a four disk brake weighing only 106 pounds, which was the lightest probable weight. Although bidding at a loss to constitute for their past fault is an example of good business ethics, they did expect to profit eventually. This would mean Goodrich would have any future business for replacement parts on the brakes for this aircraft and in turn, create a better bottom line for the company. John Warren, a graduate of Purdue was named project engineer for the A7D, and he, assigned Searle Lawson to produce the final production design………..
(THIS EXAMPLE ALSO SUFFERS FROM POOR GRAMMAR AND STYLE. USE GRAMMAR- CHECKING AND SPELL-CHECKING SOFTWARE.)

Example 3: Repeat the textbook verbosity, or show the professor I read the textbook while writing 1001 words.

Business ethics is defined as the study of good and evil, right and wrong, and in the case of business, just and unjust actions. To be ethical in business means to adhere to certain ethical customs, such as supporting truth telling, honesty, protection of life, respect for rights, fairness, and obedience to law (Steiner 189). Ethics plays a part in all aspects of life, be it in everyday social life, be it in volunteer organizations, or be it in business life. Society has progressed as a whole to encompass ethics in all aspects of life. The case of B.F. Goodrich Co. shows the ethical dilemma between employees and management over the deliberate alteration of experiment data…

(THIS EXAMPLE ALSO SUFFERS FROM IMPROPER CITATIONS.)
NOTE:
Although there are different standards (e.g. APA, Chicago, etc.), in general, to cite a book, please use “(Author or authors, year published)”. Underline the book title if you want to cite the name of book in text. For a quotation, please use “(Author or authors, year published: p. XXX)”.

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Example 4: Off-track verbosity or I don’t know so I’ll write about something else.

When thinking of business ethics, most people would associate the meaning of business ethics with the ethic in terms of understanding the difference between wrong and right. But in reality without looking in a dictionary for these two words, can mean something totally different depending on the person. And what I mean about that is that even though business ethics and ethics are presumed similar by definition with the only difference being that one surrounds business in general one cannot presume that there the same. Ethics deals more with a single persons feeling or thoughts on a particular issue while Business ethics deals with a number of individuals that share different feels, opinions and thoughts that revolve around what’s best for the business of company’s regardless sometimes of whether it’s wrong or right. And this case is a prime example of the differences between ethics and business ethics…

(THIS EXAMPLE ALSO SUFFERS FROM POOR GRAMMAR AND STYLE. USE GRAMMAR- CHECKING AND SPELL-CHECKING SOFTWARE.)

Example 5: Generality and verbosity number 1, or sort of discuss the sort of general problems, kind of, like.

Ethics in business is an essential element for keeping customers as well as employees safe, both physically and legally. Sometimes it can be hard for employees to uphold ethical standards. This may be especially true for young or new employees. When the new young employee feels there is no one to turn to, or when senior management is trying to avoid the negative consequences of admitting a mistake. The chain of command at Goodrich is to blame for this huge mess brought about by one faulty brake system. Each member involved is connected to each other and as the issue is brought to each member of the corporate ladder, they fail one by one to uphold any sort ethical integrity for the company. They each seemed

to use the “don’t ask don’t tell” policy. In the end some sort of justice is brought to the situation, although if justice was upheld from the beginning could Goodrich avoided all the embarrassment of having bad publicity and calls for a government investigation?…
(IT NEEDS TO BE MORE CONCISE AND PRECISE IN GETTING TO THE WHO, WHAT, WHERE, WHEN, WHY.)

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Example 6: Taking the case too personally, or I wish I was studying psychology and feelings.

Reading about this case really bothered me. It just really got to me because sometimes bosses force you to do something that you know is wrong by threatening the thing that you need or wants. There is a way to stop this from happening but sometimes it can only hurt you even worse. That is by going over you bosses head to there superiors, but there is an order you must go in. If they refuse to listen to you and make you do something that you know is wrong…

(IT NEEDS TO FOCUS ON THE CASE. IT’S NOT ABOUT YO