Posted on by Judy

1) Competitive Advantage (>333 words) In general, how do you decide what company’s products or services to buy? (put another way, how do you choose between competing products or sellers? Price? Quality? Features? Service? Convenience? Image? Some combination? List three different products (i.e. “Shoes, Burritos, & Oil Changes”, or “Cars, Jeans, & Legal Services” or any other three products) and tell us what company’s product you purchase ( or where you shop for that product). Why do you buy that brand or give that company your business? (answer separately for each of the three products) . 2) Future of Automotive Technology (>333 words) After 100+ years of the internal combustion (gasoline) engine, we are looking at a future where a new automobile technology might become dominant. For how many more years do you think that the gasoline engine will remain the dominant technology? What factors do you think will be most critical in setting the next industry standard for car propulsion? (what will determine which technology will win)? Which one of the competing technologies mentioned in the case do you think will win? Why? If this happens and your predicted technology wins, what will change / what will it mean for the future of: a. Oil companies? b. Car manufacturers? c. Gasoline stations? d. Consumers? . 3) UBER and Future of Taxis (>333 words) Read a few articles on UBER and the Taxi & Limousine industry, such as: https://www.thenation.com/article/uber-and-taxi-industrys-last-stand/ (Links to an external site.) http://time.com/money/3397919/uber-taxis-san-francisco/ (Links to an external site.) http://www.bloomberg.com/bw/articles/2014-02-20/uber-leads-taxi-industry-disruption-amid-fight-for-riders-drivers (Links to an external site.) How has the emergence of UBER changed the Taxi and Limo industry? Why do you think UBER was able to have so much success so quickly in getting a big part of the industry revenue? What is the future of Taxis specifically? What will Taxis have to do to survive and thrive?

1) Before purchasing, I look for following:
The price at which the product is offered
The service or additional features in comparison to other product and is it worth the extra money
The quality of product from past experience or recommendation from some other person
Product:
Toothpaste = Colgate Visible White
I like the company’s paste as the quality is superior than competitor’s product. It is worth buying and paying additional money if required
Jeans = Levis
The quality of cloth used as well as fitting is proper. I need not to alter the product after purchase and fits properly
Car = BMW
Their customer service is excellent. In case of any issue faced, I just need to give a ring and person visits to sort out issue or take to garage and gets it repaired in minimal expense
 
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