7. Which of the following statements is the representative of the production era of marketing?
D. Good products sell themselves
The other statements do not justify the concept of product at all while the above statement instigates to the fact that if quality products are put to the public, then marketing happens to those products naturally. Therefore, while in the production phase, quality shall matter a lot to facilitate marketing.
8. Value is:
E. What you get for what you give
Value of a product or a service is derived for what is rendered to avail the same. This could be a barter or an exchange system, monetary way of buying a certain good or a service or a commitment to do or to abstain from doing something in exchange of what is availed against the same.
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