Business Plan 2 for Best Choice Resturaunt

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Complete the Business and Industry Profile and the Business Strategy. (attached is the vision and mission statements and company history if needed for background info).Industry Profile and Overview:Industry Analysis-Facts about your industry:What is the total size of your market?Key Success Factors What percent share of the market will you have? (This is important only if you think you will be a major factor in the market.)Current demand in target market.Trends in target market—growth trends, trends in consumer preferences, and trends in product development.Growth potential and opportunity for a business of your size.What barriers to entry do you face in entering this market with your new company? Some typical barriers are:High capital costsHigh production costsHigh marketing costsConsumer acceptance and brand recognitionTraining and skillsUnique technology and patentsUnionsShipping costsTariff barriers and quotasAnd of course, how will you overcome the barriers?How could the following affect your company?Change in technologyChange in government regulationsChange in the economyChange in your industryBusiness Strategy:Your desired image and position in the marketCompany goals and objectives OperationalFinancialSWOT Analysis StrengthsWeaknessesOpportunitiesThreatsCompetitive Strategy Cost LeadershipDifferentiationFocus

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