Mobile Services

Deliverables: ï‚· A detailed analysis of the benefits of offering mobile services to the public. ï‚· Analysis of the technology associated with offering mobile services to the public for travel & tourism transactions. ï‚· The unique benefits provided by mobile platforms for selling travel & tourism services: eg. Push/pull advertising, mobile app alerts, customer surveys, passport checking services etc. ï‚· Analysis of Travel & Tourism companies that have use mobile apps to gain competitive advantage and increase customer intimacy. ï‚· The security issues specifically associated to conducting business on a mobile environment. ï‚· Critical analysis on the market-share that mobile transactions are taking when compared to the wired networking option. Please avoid any similarity issues well referenced withy in-text citation

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