Relationship Marketing Group Assignment-1
- Based on the report “BUS225 – Service, Retail and Relationship Marketing Group Assignment-1.docx” just come out with the ETHICAL IMPLICATIONS
- To mention about “SERVICESCAPE MODEL” refer to BUS225_Chapter 10_Servicescape page 2 figure 10.3
- Use ONLY those THEORY that applies to the Calvin Klein(the report)
- The theory is stated under the ethical implication under role & impact and ethical implication
- On top of those theories stated, those Ethical.jpg files are also a theory that you can use.
- Point 4 & 5 are some of the theory choose what is applied to the report, need not need to write all.
- Journals can only from Journals.png file
- In additional can use Journal of robotics, all journal must be from the year 2008 to 2019
- Referencing using Curtin Chicago 17th B, refer to Chicago_17th_B_print_guide_Semester_one.pdf page 6,7,9
- Have clear in-text citation format (not in number format)
- Read Carefully what is require under ASSESSMENT guide.docx
- To Have the header and sub-header
- Based on the marking criteria there is 2 parts
a. Identify and describe issues within essay – Ethics
b. Ability to be able to use theory and literature in essay. – Ethics
- State clearly the theory used and describe the theory and apply the theory to the report with the support of journal.
- Word count 800 to 850 words
- Take note of the language use
- Urkund Score cannot exceed 10%
- Refer to the marking guide under ASSESSMENT guide.docx
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