Sapsora Company Uses Roi Measure Performance Operating Divisions Reward Division Managers Q17777312

Sapsora Company uses ROI to measure the performance of itsoperating divisions and to reward division managers. A summary ofthe annual reports from two divisions is shown below. The company’sweighted-average cost of capital is 12 percent.
                                                                                               Division A        DivisionB
Total assets . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . $6,000,000       $8,750,000
Current liabilities . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . .       500,000         1,750,000
After-tax operating income . . . . . . . . . . . . . . . . . . .. . . . . . .    1,000,000        1,180,000
ROI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . .            25%               14%
a. Which division is more profitable?
b. Would EVA more clearly show the relativecontribution of the two divisions to the company as a whole? Showthe computations.
c. Suppose the manager of Division A wasoffered a one-year project that would increase his investment baseby $250,000 and show a profit of $37,500. Would the manager chooseto invest in the new project?
 
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