Week 8 Discussion: Color

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On pages 154-7 of our textbook you’ll find a lot of great information on color and its use in branding. Research “color in branding” online. Based on your readings from the textbook and at least one online source address something you found to be very interesting about color and branding. Explain what you found and how it can be important to a brand. Give an example. (Feel free to get into the meaning of different colors in the minds of consumers… that’s a very interesting area to explore.)Your initial post should be approximately 300 words long. After posting your initial response you’ll be able to see the initial responses of your colleagues.Comment on

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