The risks and opportunities associated with operating a virtual organisation are as under :
RISKS :
Employees meet online and have hardly any opportunity to be present in person and meet face to face. This results in lack of or lower levels of emotional connect, empathy and mutual understanding.
Apart from personal connect, the engagement levels of employees are lesser and the connect with organisation is also weak. The lack of cohesiveness and camaraderie is seen at all levels.
Communication is in virtual space so there are chances of gaps in understanding which translates into mistakes and hence leads to finger pointing and blame game. This not only impacts work output but also spoils the organisation culture.
At times, there is prolonged chaos and confusion which impacts the work output and timelines.
Supervisors also face a tough challenge of managing their subordinates as it is not easy to delegate work and supervise.
It is difficult to asses the weak areas or need gaps for training of employees. Further, conducting virual training limits the effectiveness of the training and development initiatives of the organisation.
Certain clients who are used to work with physical organisations and meeting in person the team working on the problem may start doubting if the virtual organisation is real and serious. This may dampen the reputation of organisation.
Due to information spread across the virtual space, it becomes difficult for the organisation to maintain confidentiality and also there always remains a higher degree of IT security threat.
OPPORTUNITIES :
It helps organisations allow employees to work from home in flexi-time and enjoy greater balance of life. This further helps to control manpower attrition.
It helps to recruit the best of the available talent from across the globe.
The diverse team of people from different cultures and background helps to bring in different perspective to problem solving and also helps in innovation.
Virtual teams helps in greater cross-pollination of ideas and supports innovation.
Multi-cultural teams helps to understand and address the specific needs of clients from across the globe. This helps in spreading the aquisition also across the globe.
The focus is more on the results to be achieved as employees have time flexibility but also have well defined goals.
Time flexibility makes it easier for more female workforce which not only improves the mix but brings in a different creative perspective to work place problem solving.
As there is no requirement for huge work place or office, the organisation saves a lot on infrastructure development / investment and maintenance.
Also, due to less commuting, a lot of precious time of employees is saved. Also, organisation saves on travel reimbursements.
Scaling up the workforce is very easy for virtual organisations as there is no physical space requirement. This helps to take client orders at short notice also.
Having virtual teams and conducting business using advanced technology to communicate helps the organisation to create an identity of progressive organisation which not only attracts talent but also clients seeking forward looking organisations to address their needs.
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