Hawke media, founded by Erik Huberman in Santa Monica, the USA in 2013, industry is advertising and marketing. They help business strategize and realize their potential. It is acclaimed to be the fastest growing digital marketing agency in 2017. They have grown from a company with 7 employees to 120+ employees in 3 years; it ranks 110 on INC 5000 list. It has been valued at USD 60 million. It has serviced over 600+ brands including Alibaba, bottle keeper, Raden, Red Bull etc.
They provide a seamless end to end marketing solutions to its customers, they have tailor-made services for the clients which can be amended month to month. They don’t insist on long-term contracts and say let our results speak for themselves. They found the weakness of a big traditional branding and advertising company which would insist on numerous and expensive terms in their contract. They found that clients need a flexible easy to use approach. The market is so versatile cannot be fixed to on a plan for a period of 6-12 months, with online marketing and social media marketing, companies can fine-tune their advertising needs and plans month on month. They found this segment needy and entered it with their young team. There is a sea of option in services they provide web designing, SEO’s, email marketing, web designing etc and you can hand pick them in consultation with their experts and as per your budgets.
They were rated as the fastest growing organization; it had a growth of 3525 percent in 3 years. The revenue has grown to USD 60 million in 2016 from USD 30 million in 2013. In 2016 the company produced revenue of USD 5.6 Million. It is recognized by built in LA as one of the top 50 startups in LA.
Since it’s in the growing business of digital marketing through strategizing, it will be growing at the same pace and has huge further potential if it keeps its strengths intact namely being lean and flexible, quick response times, tailor-made solutions etc. The threat I see is from new entrants and competitors who will eye the same segment after seeing their progress and growth. I am sure if they protect their core strengths they will continue their growth. As many employees who are their key strength also mention it as a great place to work in.
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