External factors that are forcing Kodak to change are:
Increased competition: Many other companies are selling much better and latest products of Kodak and hence Kodak has felt the need to change to stay in the market.
Innovation and technology: The technology that Kodak is suing is outdated and the dynamic nature of innovations and technology is forcing Kodak to change the way of manufacturing their products.
Changing tastes and preferences of the customers have been one of the most important external factors that have made Kodak change the way of working.
Internal factors are:
Lack of skilled employees: Most of the people are new and are not much emotionally attached with the organization and hence fall in productivity is observed in the recent past.
Investors pressure
The processes using which manufacturing was done have been changing continuously forcing Kodak to adapt to those changes.
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