Why customer satisfaction is important and what tactics do companies use to improve customer satisfaction?

Business is totally based on customer satisfaction and value to customers.
Business are very much customer oriented and maximization of business along with the customers’ satisfaction.
Growth of business totally depends on customer’s satisfaction and repeat sales always happen by customer satisfaction.
Customer satisfaction is important due to following reasons-
Growth of business is only possible by the customer satisfaction.
Customer satisfaction leads to repeat sales.
Customer satisfaction is lead to business success.
Customer satisfaction is lead to survival of business.
These are the following tactics companies need to apply to improve customer satisfaction-
Understanding need and want of customer.
Suggesting better quality products to customer.
Presales and after sales services.
 
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